Transforming Customer Experience: What Really Matters For Manufacturers?
A recent article from McKinsey & Co. offered great insight for industrial manufacturers looking to digitize their customer experience. One quote really stood out to us. “Too often, industrials push ...
Launching B2B Commerce Fast: 4 Questions To Ask
In the wake of pandemic-driven disruption, organizations are scrambling to launch B2B commerce fast. Customer expectations have changed in B2C and B2B, and old methods of doing business — like ...
Simplifying Your Ordering Processes To Increase Efficiency
First published Jan 6, 2021. Updated Aug 28, 2023. In the post-COVID economy, manufacturers are striving for efficiency. That's especially true when it comes to order entry methods. Many manufacturers ...
Integrating Shopify To ECC And S/4HANA
No doubt about it, Shopify offers a tantalizing entry point to eCommerce. It’s easy to stand up and doesn’t require a lot of technical resources to maintain. However, a challenge ...
Headless Commerce For B2B: What You Need To Know
Headless commerce is the new buzzword in the industry. As Forbes reports, headless platforms have raised a combined $376.3 million in funding over the last two years. A quick look ...
3 Keys To Replacing SAP WCEM Without Losing Functionality
SAP WCEM (Web Channel Experience Management) offered a great solution for organizations doing B2B eCommerce. It was a great step up from SAP Internet Sales, with excellent B2B functionality and ...
5 Keys to Digital Transformation Of Your Customer Experience
Originally published Sep 24, 2019. Refreshed Oct 20, 2021. Customer experience hasn't always been top-of-mind for manufacturers. Phone, fax and email were always adequate for order entry and post-order inquiries. All ...
SAP Commerce Cloud For B2B Use Cases
No doubt about it, SAP Commerce Cloud is one of the most powerful eCommerce platforms on the market today. It consistently ranks high in analyst reports and serves some of ...
Nailing The 4 Stages of B2B eCommerce Stickiness
First published Jul 9, 2019. Refreshed Oct 13, 2021. B2B eCommerce isn’t a set-it-and-forget-it operation. It takes planning and commitment to make ecommerce “sticky” with your customers. So how do ...
3 Keys To Launching B2B eCommerce In A Tough Labor Market
In a recent webinar, ASUG shared data from a survey of SAP customers that asked them to identify key challenges facing their businesses today. The responses were fascinating, revealing a ...
B2B Portals For Manufacturers: Essential Features (And Challenges)
First published Oct 7, 2021. Refreshed and expanded Jan 17, 2023. Manufacturers are finding that a B2B portal is essential to retaining market share in today’s economy. After all, 85% of B2B ...
Direct B2B eCommerce Integration Vs. Middleware
Originally published Apr 9, 2019. Refreshed Oct 6, 2021. For manufacturers launching B2B eCommerce, one question looms large: how is B2B eCommerce going to interact with your SAP ERP system? ...